Hat Collective

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About us

HAT Collective is the result of a collaboration between the History of Advertising Trust (HAT) and several institutions of higher education around the UK.

Our Aim

To enrich the education of next generation advertising and creative professionals by creating a collaborative learning community by students, for students. 


what you can do

Boost Your CV

Attend speaker events and workshops that are free for all students in further and higher education.

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Learn About Your Future

Read short articles written by advertising students and recent graduates who are sharing their personal experiences.

Get Involved

Join us on Twitter to compete in student competitions and win an accolade, judged by an expert panel from industry and higher education. 

Upcoming Events

Breaking into
Advertising and PR

26 Oct
23 Nov

Diversity and


Environment in
the industry

Our History and supporters

HAT Collective is the result of a live brief at the University Of West London (UWL), initiated by Dr Dennis Olsen (UWL) and Jane Jarvis (HAT) in autumn 2020. Since April 2022, the project is run by Dr Hyunsun Yoon's students at the University of Greenwich, with additional support from students at other universities across the UK.